Mike Gowen

Product Designer

I'm a product designer who's spent more than 20 years in startups, doing my best work on fast-moving teams that are scaling hard or still chasing product-market fit. One of them was Delighted, which I co-founded as its only designer before we were acquired by Qualtrics. My strong suit is taking tangled, complicated experiences and making them clean and obvious. Building a company from scratch also taught me to prioritize under pressure and to design for every stage of a company's life. What excites me most lately is how much AI is reshaping the designer's role. Designing with it and building products around it feels like a whole new world, with a clean slate.

Experience

Dec 2023 – Oct 2024

Lead Product Designer & Investor

Foundation / Rodeo · Remote

Blockchain-based digital art marketplace and creative social network

  • Spearheaded the platform's move to Layer 2 (Base), enabling our transition to Rodeo
  • Conceptualized and designed "Top 9," the most widely used feature of Rodeo, driving user engagement and retention
  • Led the design and launch of Rodeo, a blockchain-based social network, from concept to onboarding our first 500 daily active users
  • Leveraged extensive artist network to accelerate platform adoption and user acquisition
  • Conducted comprehensive UX research to inform product strategy across the organization
  • Participated in Foundation's Series A funding round

Feb 2021 – Dec 2023

Angel Investor & Advisor

Remote

Blockchain technology, generative art, and early-stage startups

  • Became a respected collector and supporter in the digital art space, building an extensive network of artists and collectors
  • Provided strategic advice and funding to various early-stage startups, leveraging startup experience to guide founders

Mar 2013 – Feb 2021

Co-founder & Chief Design Officer

Delighted · Palo Alto

NPS surveys for fast-growing businesses

  • Designed all aspects of the product and brand, creating a user experience that drove rapid adoption and customer loyalty
  • Instrumental in the company’s acquisition by Qualtrics in 2018
  • Post-acquisition, led Delighted's product strategy within Qualtrics and SAP for 3 years, ensuring continued growth and market relevance

Mar 2012 – Mar 2013

Director of Design

Mixbook / Mosaic · Palo Alto

Simple and elegant photobook editor and physical book

  • Created a fast, simple, and opinionated photobook tool that redefined mobile photo product creation
  • Designed physical companion book and packaging, bridging digital and physical experiences
  • Overhauled the entire Mixbook brand and website, significantly improving user engagement and conversion rates

Jul 2011 – Mar 2012

Principal Designer

Yobongo · San Francisco

Location-based chat iOS app

  • Sole designer responsible for creating an intuitive and engaging user experience for both iOS and desktop clients
  • Developed novel UI patterns for real-time, location-based social interactions

Sep 2009 – Jul 2011

Product Designer

Kickball Labs · Palo Alto

Creative social network

  • Collaborated closely with growth expert Andrew Chen, focusing on design strategies to achieve rapid user acquisition and virality
  • Contributed to groundbreaking growth design techniques that later became industry standards

Sep 2006 – Aug 2009

Design Lead

Scrapblog · Miami

Online scrapbook creation tool

  • Pioneered the design of web-based scrapbooking tools before photobook creation became mainstream
  • Won an Adobe Max award for innovative usage of Flex technology
  • Implemented one of the earliest consumer apps to successfully integrate virtual goods and microtransactions in a non-gaming context

Jan 2005 – Sep 2006

Interactive Designer

Propeller · Miami

Advertising and design agency

  • Created impactful designs for a wide range of clients, from luxury brands to mortgage brokers
  • Designed and built Tick, a time-tracking app, showcasing ability to conceptualize and execute full product designs

Jun 2001 – Jan 2005

Creative Director

Alienware · Miami

High-end gaming PC manufacturer

  • Led design strategy during a period of explosive growth
  • Built and led an 8-person design team, establishing design as a core competitive advantage
  • Transformed Alienware's online presence from a basic brochure site to a full e-commerce platform, dramatically increasing direct sales
  • Spearheaded the iconic "Predator" case design project, revolutionizing PC aesthetics and setting a new industry standard that still exists today

Education

2001

Bachelor of Fine Arts in Design

Virginia Tech

Core Competencies

Full-stack design
JavaScript
React
HTML/CSS
Product strategy & vision
Startup leadership & scaling
Blockchain & web3 design
Design team management
UX research & analysis
Brand development
E-commerce optimization
Cross-functional collaboration

References

Available upon request